Advising on the Successful Sale of a German Plant-Based Food Brand to a Major FMCG Group
Case Studies/Sell-Side Advisory
Sell-Side AdvisoryFood & Beverage / FMCG·Germany·2020

Advising on the Successful Sale of a German Plant-Based Food Brand to a Major FMCG Group

Client

German Vegan FoodTech Company

German plant-based food company specializing in premium vegan dairy alternatives distributed through retail and foodservice channels across Europe

Target Company

German Vegan FoodTech Company

German plant-based food company specializing in vegan alternatives and sustainable dairy-free products

BB Advisory advised the founder and shareholders of a German plant-based food brand on a full sell-side M&A process, including buyer identification, preparation of transaction materials, management of the sales process, negotiation with strategic buyers, and transaction execution leading to a successful acquisition by a major German FMCG group.

Services Provided

Sell-side advisoryBuyer outreachTransaction structuringNegotiation supportProcess management

Outcome

Successful acquisition completed

Ready to Start the Conversation?

Whether you are exploring a strategic opportunity or navigating a complex challenge, we are here to help.

Get in Touch